Hi blog reading friends of mine,
Legitimately, every time I am on this blogging platform I am literally like - "What can I say to make myself seem interesting." Because, I am cool, I swear!
Anyway, it is the 4th week in my Digital Marketing class which means I am halfway through my last course of college, and I cannot freaking wait to be done! Literally!
Life is pretty mellow right now. Still doing buti yoga like a boss, and working myself crazy to get through these next couple months. As well as graduating, October is the busiest event season for the event venue I work for. So here's to the long days, long nights, and the days off with Moscato and a potty trained 4 year old!
*insert inspirational quote here*
Moving into my class assignment this week:
Analyze the natural search engine rankings of a company you are following and its social media presence. What improvements can be made, if any? What steps should the company take to improve both its organic and paid search rankings?
Okay, so to the reading I go - since I need to know how to analyze the natural search engines of a company I am following, hold tight. *elevator music plays*
Anyway, I chose Riverside Place - the event venue I work for because we are a work in progress when it comes to the internet and the media. Overall, we are all over the grid at this point. It wasn't until this summer that I took the webinar training and tutorials to take over the Webpage development and social media structure. One of the most important things I have noticed in the development of a website is not only the content but the SEO's correlated with the website itself. Now that we have intermediate stats on our SEO platform we have made it to the top on Google in a couple areas - Spokane Event Venues, Spokane Weddings, etc. Read more about SEO optimizations here. Because of this our search engine rankings are actually on the grid, which is all I can hope for now.
In terms of social media presence, we are a work in progress there too. We are a service based business so furthering that we have to sell our services, but the building that I work for can also be sold as a product. So we have some major advantages there. Our portfolio ranges from information, photos, and services that we offer - and we are able to utilize these items in our social media platforms. Besides, I bet we are on our way to being famous on Instagram. 😜
That's all I have this week. TGIF, homies.
xoxo,
*See what I did there with a blog signature. You're welcome.
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